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WIKINOMICS AND THE FUTURE COMPANIES

Experts say that in the future companies will use the Internet and the ‘wikinomics’ principle (from wiki, the Hawaiian word for ‘quick’, and economics). This means cooperating with people outside the traditional corporate structure, letting people around the world cooperate to improve an operation or solve a problem, and paying them for their ideas. This is a trend of outsourcing (outside suppliers). In other words, companies will no longer need to get all their knowledge from their own full-time employees.

For example, if Procter & Gamble is looking for a new molecule to clean red wine off a shirt, it can use its own scientists. But there are 1,5 million other scientists around the world. The company can offer a payment for a successful solution, and see if a scientist somewhere comes up with one.

Red Lake, a Canadian gold mine, wasn’t finding enough gold and was in danger of closing down. Its chief executive decided to put the company’s secret geological data on the Internet, and offered prize money to experts outside the company. People recommended 110 targets.

Комментарииктексту

quick improve solve a problem outsourcing knowledge full-time employee offer a payment successful solution closing down chief executive data

быстрый улучшать решать проблему привлечение сторонних ресурсов знание штатный сотрудник предлагать вознаграждение успешное решение закрытие президент фирмы данные

2.Составьте и запишите все возможные виды вопросов к следующему предложению; общий, специальный – What, When, Why, Where…; разделительный, альтернативный;

In the future companies will use the outsourcing.

3.Поставьтеглаголtobeвнужнойформе:

1. The window …open. 2. I … in the classroom. 3. We … students. 4. You … a teacher. 5. The baby … in bed. 6. The books … on the table. 7 I … a student. 8. The door … shut. 9. The children … in the garden. 10. … we students? 11. The chair …near the table. 12. …I a teacher? 13. … the door shut? 14. … the windows open? 15. … the baby in bed? 16…. the children in the garden?17…. the chair near the table? 18. …Iintheclassroom?19. …thebooksonthetable?20. …youteachers?

4.Поставьтеследующиепредложениявотрицательнуюивопросительнуюформы:

1. There’s a blackboard in our class-room. 2. There are-some English books on the table. 3. There were very many mistakes in your dictation. 4. There’s a new grammar rule in Lesson Four. 5. There was a telegram on the table. 6. There was too little ink in my pen to write two letters.

5.Заполните пропуски притяжательными местоимениямиmy, his, her, our, your, their:

1. This is not John’s pencil. …pencil is red. 2…. friend’s desk is near the window, 3. Put … exercise-books on the teacher’s table. 4. Tom’s textbook is not there. … exercise-book is here. 5. Mary is Ann’s friend. She is … friend too.6. The students are in the classroom…. coats and bags are here. 7. … tables are brown. 8. Who is … friend? 9. Where is … coat? 10. What is this girl’s name? …name is Mary.

6.Выберитевернуюформуглагола:

1. We go / are going skiing in the French Alps every year. 2. I read / am reading one of Agatha Christie’s books at the moment. 3. Some modern cars run / are running on unleaded petrol. 4. The Saint Lawrence River flows / is flowing into the North Atlantic. 5. “Where’s the cat?” – “It lies / is lying on the sofa”. 6. Drive carefully! It snows / is snowing heavily this morning. 7. Be careful! The ladder falls / is falling down! 8. Planet Mercury travels / is traveling round the sun every eighty-eight days.

ВАРИАНТ № 9

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TOTAL QUALITY MANAGEMENT

Total Quality Management (TQM) is a management approach designed to improve the production quality of goods and services. TQMwasdevelopedbyanAmerican, W. Edwards Deming, in the 1940s, but was first taken up by the Japanese. American companies began to use it in the 1980s.

TQM involves an attitude and a corporate culture that are dedicated to providing customers with products and services that satisfy their needs. Products should have no defects and services should be as close to perfect as possible.

The principle is simply that the company or organization should do the right things, and do them tight, the first time and every time, which eliminate waste from its operations. But because products, services and processes change, everything must be improved all the time. Production workers, for example, should be empowered to stop production to solve problems, as quality is more important than maximizing output or costs.

Комментарииктексту

quality management approach improve was developed take up attitude dedicate provide customers satisfy the needs eliminate waste be empowered solve problems output

методы контроля качества подход улучшать был разработан начинать отношение посвящать обеспечивать покупателей удовлетворять потребности исключить потери иметь возможность решать проблемы мощность

TQM involves an attitude and a corporate culture.

3. Поставьте глагол tobeв нужной форме:

1. The window …open. 2. I … in the classroom. 3. We … students. 4. You … a teacher. 5. The baby … in bed. 6. The books … on the table. 7 I … a student. 8. The door … shut. 9. The children … in the garden. 10. … we students? 11. The chair … near the table. 12. …I a teacher? 13. … the door shut? 14. … the windows open? 15. … the baby in bed? 16…. the children in the garden?17…. thechairnearthetable? 18. …Iintheclassroom?19. …thebooksonthetable?20. …youteachers?

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