What are the three types of the internal PR?
As we have seen in Sec. 10 for example, in-house publications, internal PRis as important as the exterior. If the criterion to take the money, the first of which can contribute to profitability in the same way that the second. But the attitude of the staff - it's not the same thing as the relations of production (where the focus is first paid wages and working conditions), but the relations of production depends on the effectiveness of communications between employees. Internal communications can be of three types: the top down - from the employer to the employee, from the bottom up - from the employee to the employer and to the side - between employees.Internal PR is effective if: (a). (a). management is carried out on the basis of justice; (b). (b). administration recognizes the value and importance of relationships in the team; (c). (c). is Communications Manager (PR-manager), which not only has the skills and experience, but also can take advantage of modern technologies. Here we use the term "communications manager." CommunicationsManager can be PR-manager (see Sec. 3) or the editor of the newspaper staff, whose task in this case are more extensive and include the rest of the PR-activity, and in any case the official names matter less than the actual duties and the attention paid to the role of internal administration PR. Manager for Communications desirable to hold a specialist who is a member or BAIE IABC (International Association of Business Communicators), who has a British branch
In which conditions internal PR is effective?
The value of effective internal communications can’t be overstated for small and medium-sized businesses. Employees who are better informed are more satisfied, feel more involved in the company and ultimately contribute more to its success. Companies that make internal communications a priority are more likely to have motivated employees who are inspired to help their employers reach their objectives, resolve conflicts quickly and improve employee productivity. Regardless of how good internal communications are achieved, a variety of benefits can be expected. This helps in all areas whether it is increasing sales, finding more customers, or dealing with company changes such as mergers, downsizing or new management. Classical instruments of internal PR include: Domestic media; activities staff; corporate Identity; corporations Code; hall of Fame; company newsletter (paper or electronic); Intranet site; small group meetings; suggestion boxes; posters. In times of change, internal communications are of paramount importance. Whether it's dealing with accelerated growth or downsizing, or simply altering a customer service strategy, open communication helps employees understand the change at hand and what's expected of them.
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Who can be a communication manager?
Communication is a trite concept that is being used and abused in many relations. There isn’t actually any broadly accepted, general definition of the concept. However, communication can be defined like this, having an eye to GIS: reaching agreement on relevant aspects in a given case with the help of exchanging information.Communications management is the systematic planning, implementing, monitoring, and revision of all the channels of communication within an organization, and between organizations; it also includes the organization and dissemination of new communication directives connected with an organization, network, or communications technology. Aspects of communications management include developing corporate communication strategies, designing internal and external communications directives, and managing the flow of information, including online communication. New technology forces constant innovation on the part of communications managers.As a manager, one must take a contingency approach to communicating with their employees and communicate on a personal level. It’s the manager’s responsibility to determine if their employee’s personality falls under the following: Reactors, Workaholics, Persisters, Dreamers, Rebels, or Promoters.
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